December 30, 2009
Okay, recruiting is NOT an interview. It is not a sales job. It is a recruit. Like the Army.
In the Army, they say, “Be all you can be.” Also, “We do more before 9 a.m. than most people do all day.”
Okay, let me tell you something. They’re not saying “Come over here, everything will be wonderful, we love you…” What they are saying is, “I’ve got a challenge for you, and the challenge is tough, but the end result is worth it. Are you worthy of the challenge, are you up for the challenge, do you have what it takes?”
It is a challenge they are putting out there. You know why? Because the military does not want to tell people how easy it is going to be because it would be the BIGGEST lie in the world. So, if YOU are out there telling people that we are the greatest team in the world, it has got to be because we work hard, because we are disciplined, because we strive to be the best. We are not looking for anchors, and we are not looking for negative people or for people who are going to help us lose. We are looking for people to make us stretch.
So, now the questions you ask them are (and these are not arrogant questions) “What can you do for us? Why should we hire you? Why should we allow you on the team? What have you done in the past that makes us think you’re worthy?” But it cannot come across as arrogant. It has got to come across as that challenge, like the military. “You will be more than you thought you were. You will make more money than you thought you could earn, but you do have to get up early. You do have to run hard.”
So, therefore, I tell people, we are “expensive” to work with. Kind of like if you go to work at Notre Dame, or if you go to work with the Chicago Bulls. If you wake up in the morning and you go to work and you’re playing on Brett Favre’s team, and he’s a quarterback, he expects you to win. He expects you to work and focus. If you don’t, you pull down the team. We can not have you complaining about practices Day One. That is going to be no fun at all! Now, are we going to get a big championship ring and are people going to come up to us and ask us for autographs? ABSOLUTELY that is going to happen! Who would NOT want to join that team?
See, that’s the recruiting talk. Of course, there is the guy that is out there pulling people into the team, hiring everybody, telling them it’s wonderful and we have the greatest this and the greatest that and we love on you and rub on you and rub on you. Put you in a warm spot. Yeah, you recruit them. But what’s Day Two look like? Looks like some kind of churning wheel where they are making butter or something. As in, they just go around and around making butter. What do you have? Butter. Well, you don’t have anything. You don’t have anything of substance. You don’t have any players. You don’t have a backbone, you don’t have a team. It’s recruiting with the right mentality so that Day Two it shows up as something real.
Hope that helps you on putting in width whether it be in depth working under somebody or whether it be in your width. The key is putting in strong players.
Make 2010 your year.
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